The Outdoor Industry Jobs Marketplace

Bike Shop Manager


Posted by Zion Cycles on 01/27/2024

Job Basics

Industry Sector: Action, Bike, Outdoor

Job Categories: Management, Merchandising, Outfitter- Adventure Travel Staff, Purchasing, Retail - Sales

Company Type: Apparel/SoftGoods, Recreation, Retailer, Retail

State: UT

City: Springdale

Country: United States

Required Experience: 1 - 3 years

Contact Name: Scott Williams

Job Type: Full Time

Salary: $45,000+

Required to Relocate: Yes

Required to Travel: No

Employee May Telecommute: No

Job Seeker Must Live Within: 50+ miles

Job Description & Requirements

This role will involve the management of shop staff and sales; oversight of retail products; coordinating new and used bike sales; managing rentals; oversight of fleet service.  This role will also provide direction for training as the lead customer service representative.

Key Areas of Responsibilities

  • Direct management of shop employees; training, schedule, work production, meetings, and time clocks

  • Maintain, update and execute a training outline for all shop employees on processing a sale, interacting with and educating customers; generate a reservation and increase upsells using diverse sales techniques

  • Lead customer service specialist; provide guidance for all shop staff on customer service practices; convey customer satisfaction responses to staff

  • Oversight of rental flow within the shop; physical space organization, educational material displays, and personnel placement

  • Oversight of the main retail floor, backstock area and rental experience room 

  • Oversight of shop email and phones 

  • Responsible for oversight of ordering bikes for rentals and sales in conjunction with shop owners.

  • Participate in budgeting and ensure financials in retail, rentals, service, and showers are maintained within the budget; establish sales goals in these areas and verify staff are actively pursuing these goals; develop ambitious environment and initiate friendly competitions for lead conversions

  • Coordination between the Service Center team and General Manager as needed when in the shop

  • Participation in the shop as a leader;  champion company values, establish expectation of accountability in self and staff, foster a general attitude of motivation, positivity, and high-level customer service

  • Become the expert/specialist with our bike and service management system (Ascend)

  • Become familiar with The Flybook and the management process of resources (rental fleet/vehicles/racks/accessories); additional The Flybook systems competence including employee scheduling and department-specific reporting

  • Ability to work the floor and bring customers through a rental experience; daily participating in this process is an expectation

  • Ensure staff maintain the interior of shop, storefront, shared-use property and all equipment in an organized and clean sate

  • Guardianship of staff morale and encouraging continued individual and professional growth


  • 3+ years of providing top-notch customer service

  • 1+ years of product sales experience

  • 1+ years of team management
  • A friendly and welcoming personality 

  • A self-starter that consistently delivers an outstanding, personalized retail experience

  • Dedication to staff development and team formation
  • Eagerness to learn and be a part of the riding and guiding community

  • Proficiency with computers and POS system(s); fiscal responsibility to company


  • 80 hrs PTO with additional accrual based on tenure

  • Education and Equipment Funds

  • Commissions/Sales Bonuses
  • Pro-deals/Trek University

  • Affiliate business discounts

About Zion Cycles

Our mission is to provide Zion National Park visitors with an opportunity to explore the greater Zion area in the most intimate and inspiring way possible.  We hope to plant a wild seed in each customer.

We love Zion National Park and the surrounding lands, and with the ever-increasing visitation, we want to ensure that visitors are enjoying the landscape responsibly; prepared for their travels and offered the most skillfully-executed adventure available in order to have a truly memorable experience.