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Easton-Bell Sports Profile


Easton-Bell Sports

5550 Scotts Valley Drive

Scotts Valley, CA,

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Company Description

ston-Bell Sports, Inc. is a leading designer, developer and marketer of branded equipment and accessories that enhance athletic performance and protection. The Company markets and licenses products under such well-known brands as Easton, Bell, Riddell, Giro and Blackburn. From Easton to Riddell to Bell to Giro, the brands of Easton-Bell Sports set the standard of design and protective excellence across multiple sports, equipment categories and sales channels. Our commitment to this philosophy and standard is reflected in our unrivaled history and foundational belief in technological innovation. It is the reason each brand holds a strong number one status within key product categories in baseball, softball, hockey, football, cycling as well as snow, action and power sports.