Sr, Product Manager, Go to Market

Posted by KEEN Footwear on 07/29/2022

Job Basics

Industry Sector: Outdoor

Job Categories: Management - Product -Brand

Company Type: Accessories, Apparel/SoftGoods, HardGoods/Equipment, Retailer

State:

City:

Country: United States

Required Experience: 7 - 10 years

Job Type: Full Time

Salary:

Required to Relocate: No

Required to Travel: No

Employee May Telecommute: Yes

Job Seeker Must Live Within: Telecommute

Job Description & Requirements

Job Title: Senior Product Manager, Go to Market	Posted:  June 2022
Reports to:  Senior Director, Product Management & Delivery	Department:  Technology Project Management
Status:  Full Time, salaried	Direct Reports: 0

General Summary

KEEN is looking for an energetic, enthusiastic and visionary Senior Product Manager who deeply understands the Go To Market (GTM) processes as well as technology and toolsets that support the GTM business functions. The Senior Product Manager would work cross functionally with internal and external stakeholders to enhance the overall process, experience, and technology toolsets to help our marketing, merchandising and planning business functions work together to drive a better Go To Market process.

The Senior Product Manager develops, leads, and implements the organization’s project portfolio across various business functions and multiple regions. This role translates product vision into specific product features and implements long-term planning through regular road mapping. They prepare and lead refinements and planning within the team and works closely with the global technology teams using a combination of Agile and Waterfall methodologies.

The Senior Product Manager provides guidance in assessing product opportunities and risks. This role leads and serves as the single point of contact for a group of business functions with a strong coordinating role to ensure product vision and strategies are realized.

Essential Responsibilities

• Uses a data driven approach to redefine the priorities of the product category. Leads discussions with stakeholders to gain alignment on recommendations. Manages prioritization and trade-offs between customer experience, performance, and operational support, while always maintaining regulatory constraints
• Creates the product vision and roadmap. Drives growth opportunities for one or more product category(s). Leads larger scale initiatives to ensure they are on time, on budget and meet the needs of the business
• Creates innovative functional solutions to boost the product area. Utilizes knowledge of the market, competition, and current trends. Solves problems and complex challenges by offering viable solutions
• Uses Discover/Define approach to organize and lead workshops with product users to discover and validate hypotheses, as well as work out the best solutions for the Product
• Assesses business value, develops business cases, and prioritizes stories, epics, and themes to ensure work focuses on those with maximum value and are aligned with product strategy
• Leads change management for projects leveraging tools and methodologies to assess and identify change and to deliver change mitigating needs to the business
• Identifies documentation needs. Articulates and guides the creation of various documentation needs such as business process flows, use cases diagrams, user journey mapping, training documentation etc.
• Works with key stakeholders to ensure execution of vision into the specific product features on the digital platform

Minimum Qualifications

• Bachelor’s degree in business administration, communications, information technology or related field. Master’s degree, applicable certification or equivalent experience preferred. Additional relevant experience may be considered in lieu of a degree
• Eight (8) years of product ownership experience including soliciting and writing business requirements and managing a product backlog
• Documented Agile product lifecycle experience required
• Excellent problem-solving and critical thinking skills
• Comprehensive knowledge of Agile development methodologies and IT project management processes
• Excellent presentation and communication skills, both written and verbal
• Excellent time management and project management skills
• Certified Scrum Product Owner a plus
• Prosci certification a plus
• Experience in Go To Market business functions with understanding of marketing, merchandising, and planning processes 

Travel Required

Up to 5% of work time will involve travel


Why Work at KEEN:  Driven by a passion for life outside, KEEN is a values-led, independently owned brand from Portland, Oregon, that’s on a mission to create original and versatile products, improve lives, and inspire outside adventure. Founded in 2003, KEEN launched a revolution in the footwear industry with the introduction of the Newport adventure sandal, and has donated more than $18 million to non-profit organizations and causes around the world to promote responsible outdoor recreation, including conservation efforts to protect open spaces. KEEN strives to show the world through its products and its actions that a business for good can actually be good for business. By giving back, reducing impact, and activating communities and individuals to protect the places where we work and play, KEEN puts its values in motion and takes action to leave the world a better place. 

At KEEN, we believe in a more just and equitable future for all people. As a global brand, we acknowledge that our business, buildings, and daily lives exist within the traditional territories of indigenous peoples. We strive for a future that recognizes the knowledge, rights, and resilience of these peoples.

KEEN Footwear is an equal opportunity employer.  We value an inclusive and diverse community. Qualified candidates of all backgrounds are encouraged to apply and will be considered without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

About KEEN Footwear

Driven by a passion for life outside, KEEN is a values-led, independently owned brand from Portland, Oregon, that’s on a mission to create original and versatile products, improve lives, and inspire outside adventure. Founded in 2003, KEEN launched a revolution in the footwear industry with the introduction of the Newport adventure sandal, and has donated more than $18 million to non-profit organizations and causes around the world to promote responsible outdoor recreation, including conservation efforts to protect open spaces. KEEN strives to show the world through its products and its actions that a business for good can actually be good for business. By giving back, reducing impact, and activating communities and individuals to protect the places where we work and play, KEEN puts its values in motion and takes action to leave the world a better place.