The Outdoor Industry Jobs Marketplace

Product Line Manager


Posted by Ridgefield Running Company on 06/18/2022

Job Basics

Industry Sector: Fitness, Lifestyle, Outdoor

Job Categories: Ecommerce Management, Management - Product -Brand, Purchasing

Company Type: Retailer

State: CT

City: Ridgefield

Country: United States

Required Experience: 3 - 5 years

Contact Name: Megan m Searfoss

Contact Cell: 2032402533

Job Type: Full Time

Salary: $42-50,000/year

Required to Relocate:

Required to Travel: No

Employee May Telecommute: No

Job Seeker Must Live Within: 25 miles

Job Description & Requirements

POSITION TITLE:         Product Manager                                                              

Select, purchase, and liquidate product that maximizes sales, sell throughs, and profitability while maintaining fresh product.  Maintain strategic buying plan for each season based on previous years sales and the next season’s product evolution. 


a.     Reports directly to Owner


Has the authority to: 

a.     Use good judgment in all situations 

b.     Meet with vendor sales reps and view new product lines

c.     Establishes Category Strategy and Assortment Plan

d.     Places Futures and At Once Orders

e.     Develops visual merchandising planogram

f.      Leads In-season management


a.     Communicates regularly with Owner and achieves Customer Experience while maintaining GMROI established targets

b.     Clearly presents category strategy both internally and externally so that the POV is understood by both internal team and customers.  Addresses staff meeting with:

a.     Monthly updates product

b.     Updates to floor

c.     Performs Market assessment and establishes customer relevant assortment

d.     Works with and is proficient on specific Dashboard modules and it’s metrics

e.     Maximizes monthly product flow while adhering to budget guidelines

f.      Provides visual merchandising plan that tells assortment story to be excuted by team

g.     Monitors weekly sell-thru and proactively responds to sales and margin trends

a.     Vendor stock swaps and RAs

b.     Identifies and responds to quick sellers

c.     Identifies slow movers and systematically works to sell them

h.     Coordinate with Sales staff on product arrival with events and in-store clinics

i.       Develops vendor programs with the goal of creating profitable partnerships with store and vendor

j.       Updates Product binder and educates staff on new products and seasonal colors

k.     Has abilitiy to operate RICS in day-to-day business 

Measures of Performance:

a.     Achieves GMROI Target for Department

b.     Achieves Inventory turn and Margin Targets

Looking for a Career?  Consider Small Business

Small business is the core of our economy and attracts people who like to learn through experience and enjoy a day filled with variety.  Ridgefield Running Company is a small business with retail stores in Ridgefield and Darien.  As a running retailer we take pride in helping our customers reach their health and fitness goals, whether it’s training for a local race or going for a walk. We dedicate ourselves to provide unrivaled personal attention.  For us it’s not about selling products.  It’s about working together, loving what we do, and serving the community.

We are seeking a full-time candidate to join our team as our Product Line Manager to help build our future.  The Product Line Manager will advance Ridgefield Running Company’s mission and vision through purchasing of our shoes that we sell. This individual will play an integral role in the planning and execution of our buying strategy and coordinating with the team. The Product Line Manager will work 20 hours a week on the sales floor as a Fit Specialist to stay connected to the customer, the brand, and the team. 

If corporate life is not for you and you find fulfillment working with a team to help people achieve their goals, consider a career in small business with Ridgefield Running Company.  We are an Equal Opportunity Employer committed to a diverse and inclusive work environment. 


  • Fun Company Culture – We know everyone says they have a fun culture – but we actually do! You’ll meet some lifelong friends and be able to share your love of being active! 

  • Health Benefits – We offer top-quality health and dental insurance. 

  • Retirement – We offer great retirement savings! 

  • Employee Discounts – Enjoy a generous discount on footwear, apparel, and accessories.

  • Dynamic Work Environment –You will have the opportunity to be an integral part of our business engaging with people, products, and processes.  


  • Degree in marketing, strategic communications, advertising or similar field or 1-2 years’ experience in digital content creation

  • Prior experience utilizing relevant social media platforms and corresponding analytics to achieve marketing objectives and optimize results

  • Prior experience creating email campaigns and utilizing analytics to achieve marketing objectives and optimize results

  • Prior experience developing web strategy

  • Thrive in a dynamic environment

  • Must possess strong organizational and communication skills

  • Be a proactive team player who takes initiative

  • Value the importance of health and wellness

  • Embrace our core values of: Welcoming to All | Setting the Standard | Solutions over Sales | Sustainability in Action | Commitment to Community

  • Demonstrate a passion for diversity, equity, and inclusion for advancing cross-cultural competence

Ridgefield Running Company is a consistently listed as a Top Running Store in America by Running Insight Magazine.  We work hard, run hard and are a welcoming team to every walk/run of life.  

Are you Ridgefield Running Company?

We hire people who are passionate about running/walking, serving people and making their day better--while providing superior products and customer care. Are you ready to work with one of the friendliest and most dedicated teams in retail history? Ridgefield Running Company is a pretty cool place to work for people who have a passion for running/walking/fitness, community involvement and talking to people. There are demands that come with working at RRC, like working weekends, events and evening hours. We tend to be selective because we want our team members to stay with us and be part of the RRC family.

Ask Yourself These Questions

Do you have sales confidence?

Our clients want to learn from you, not just about the shoe, but what hydration system works and how to use a GPS watch. They appreciate learning about our products. . . what will make them faster, keep them running strong and injury free to how to eat while moving. You should be comfortable, confident and excited about suggesting gear that keeps our clients on the road.

Are you willing to keep the store in tip-top shape?

When it’s slow, there is plenty to do to keep RRC looking good and ready to run. Our first focus is the customer, so many times stocking and cleaning have to wait…trust us, it’s always there!

Can you work with all walks of life, especially when they come in ALL AT ONCE?

There will be times that you will be fitting two people with several people waiting. ALL of our clients deserve the same attention; from the pro-runner to the fitness enthusiast or the non-athlete that needs a shoe to fit an orthotic. Everyone expects the same level of attention and care and for you to be encouraging. RRC can be very busy, therefore at times stressful, but with the right attitude, no one should notice.

Are you a team player?

Ridgefield Running Company is like a family and we work in a tiny space that can be stressful when it is busy. Your teammates depend on you to be on time when your shift starts. All team members are expected to pull their own weight when it comes to working with customers and completing other tasks to make sure the store looks it’s best at all times.

Are you willing to keep up to date on all products?

RRC has new products coming in daily. It is critical that you take the time and interest to learn as much about our products so that educating our client is seamless.

Do you pay attention to the little things?

Retaining a client is number one for RRC.This means making your client feel special from the moment that they walk in the door to the time that you see them at a race. Once a client walks in the door, we want them to know that we are here to support their run.

Are you a patient and a conversational person?

RRC takes a very interactive approach. A team member must have a positive, friendly attitude no matter who walks in the door. The ability to take the time necessary for our clients is critical. If you have a hard time talking to strangers, our guess is that it will more difficult touching their feet and this may not be the job for you.

Are you available on weekends?

In the running business, weekends are critical. We understand if you have races, and with notice we can adjust. All employees are expected to work 4 weekend days a month.



About Ridgefield Running Company

Ridgefield Running Company is a run specialty retailer that serves Fairfield, Westchester and Putnam counties. We offer a custom fit process for shoes, whether a runner or just fitness enthusiast. RRC has strong community outreach, training programs, events and clinics geared towards keeping people moving forward at whatever pace.